| The
Otto Group
The
Otto Group - the world's biggest Mail Order Company - operates
in 23 countries in Europe, North America and Asia with 83
trading companies.
The Otto Group sales are concentrated on four main geographic
areas: Group activities in Germany, The Spiegel Group in North
America, the French-roman Group 3 Suisses and the Grattean/Freemans
Group in Great Britain. A fifth area will be added there for
primary geographic segments by establishing and expanding
markets throughout the Far East.
In 1997, the Otto Group established subsidiary with local
competent joint-venture partners in the promising new Asian
markets China, South Korea and Taiwan. Since 1986 Otto operates
successfully in Japan.
The Otto Versand mail order company offers consumers one of
the most modern and convenient means of shopping: fashion,
furniture, living accessories and high-tech products of the
finest quality are delivered directly to the doorstep. From
ordering through to delivery, Otto customers benefit from
a comprehensive range of services.
Alongside innovation and environmental protection, customer-oriented
decision-making enjoys high priority in all areas of the company.
The
Most important aspect of the successful Otto Story is the
customer and innovation oriented business policy.
Otto's reputation as a pioneer in the mail-order business
is based on trail-blazing customer care and service innovations.
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